Microsoft Azure
Homepage Design
+ Migration
Timeline
January 2024 – September 2024
My Role
UX/UI Designer & Researcher
Tools
Figma, Frontify, Adobe Experience Manager, &
Adobe CC
Overview
Azure is a leading cloud computing platform that helps businesses build, deploy, and manage applications. The Azure website included hundreds of pages across various content types. The team needed to migrate the site to Adobe Experience Manager (AEM) while enhancing the homepage design and maintaining brand consistency across the platform.
Problem
The site included hundreds of pages spanning multiple content types, managed by different teams with varying priorities. This created inconsistencies across the site and made content updates more difficult to manage.
My Role
I was a UX/UI designer responsible for improving Azure’s digital experience through design and migration work that supported both technical and business goals.
Designed and updated the Azure homepage, integrating user-centric content and impactful visuals
Migrated over 200 pages to AEM, covering products, solutions, pricing, and resource content
Collaborated with Microsoft, Azure, and external production teams to align design, development, and brand standards
Maintained and refined the Azure design system to support consistency and scalability
Solutions
Complex homepage updates with tight deadlines
The homepage required months of preparation, including content curation, video integration, and navigating multiple approval layers. I worked with cross-functional teams to manage approvals and delivered final designs on compressed timelines, even when last-minute changes arose.
Large-scale migration with design consistency needs
We migrated over 200 pages to AEM, using structured templates with tailored customizations to balance consistency with unique page requirements. I ensured usability and brand alignment across the site.
Operational challenges and shifting priorities
Tight timelines and changing priorities demanded efficient task management. I partnered with Microsoft, Azure, and external teams to prioritize work based on launch dates and business needs. I also supported the integration of an AI tool that automated portions of our workflow and improved team efficiency.
Outcomes
Deep Dive
Migrated over 200 pages to AEM, improving the scalability and maintainability of Azure’s web platform
Strengthened brand consistency and visual alignment across all Azure digital properties
Delivered monthly homepage updates with user-focused content and high-impact visuals
Improved operational efficiency through workflow automation and smart prioritization
Enabled faster campaign launches and more streamlined content updates
Enhanced overall usability and consistency of site architecture and page templates
Curious to see more? I’m happy to walk you through the full process or share additional details in a conversation.